Latest News

From eHarmony to eMarketing: Getting Friendly with Bloggers

Blogger relationships

Have you incorporated blogger outreach into your content marketing tactics? If not, you’re missing a trick, and a pretty big one at that.

Continue Reading

How to build a content calendar: the nuts and bolts of content marketing success

Content strategy

Sharp strategy is the secret behind storming success in the dizzying world of content marketing. Read this before you go anywhere near a spreadsheet.

Continue Reading

3 biggest SEO myths you should not buy into

SEO myths

SEO: Stop Excessive Optimisation. How your approach to SEO could lead to a content marketing catastrophe - and how to do a U-turn pronto.

Continue Reading

Vine: The New Content Marketing Kid on the Block

Vine

Vine: Twitter’s cool new creation. Use it wisely and watch your brand go viral!

Continue Reading

The secret to good headlines in online web content

Headlines: a content marketer’s secret weapon. Learn what makes a good’un!

Continue Reading

Zero to Hero: Five Disney Songs To Drive Your Content Marketing Success

Disney is awesome. Use it to make your content marketing strategy awesome.

Continue Reading

Eureka! Google’s new graphic clarifies web content ranking

Search engine giant Google has published an interactive graphic that explains how search works. Content marketers need to take note.

Continue Reading

Content Marketing Secrets from Shakira

A wily individual, she’s even embedded some content marketing tips in her songs. Here’s a quick lesson in content creation, marketing and blogger outreach – Latina style!

Continue Reading

Native Content is Set to Grow

The opportunities for switched-on brands to succeed with native content are very real indeed. Native content is set to grow phenomenally in the next few years. Estimates predict that as (…)

Continue Reading