What We Do

Content. In a word, that is what we do. If you’ve read enough, great. Call us now for a chat. Job done. We are all busy after all.

But if you want to know about what we do in more than one word, read on. We won’t keep you too long. We promise.

We think great content is what every brand and business needs in order to succeed online.

We are genuinely passionate about that. It’s not about pigeon-holing what you do online into search, social, PR and display anymore. The size of the digital landscape has blurred these boundaries. Now it’s all about the creation of great content and generating engagement. This is what we do. And we know it works.

All marketing needs great content.

We provide that content and work with you to develop your brand story. Once that is in place we help you amplify that message. We distribute your content, engage with native content producers and amplify what you have to say. That’s us, plain and simple. Read enough? No, okay. If you really, really want to know more then…..

We plan and implement great campaigns, for brands and their agencies.

We build long term relationships with our brand and agency partners, always putting content where we think it should be; at the very heart of what you do.

Cut us and we bleed ink.

Well, the digital version of ink. Send us some user data and we send you back an editorial strategy. Shout out for a content idea in a meeting and we hit you back with more angles than an hexagonal. Convinced that your brand has nothing to say and no one worth telling it to? We really don’t believe you. It’s our job to convince you otherwise of course, and we are confident we will. Enough already? No. Okay then. Some more stuff about what we do….

Content Amp is a content creation service and native network.

Content Amp is the new name (March 2013) for Search News Media, a content service launched in 2010. We have changed the name to highlight what we have been doing for years already, rather than to highlight any major shift in direction. From inception we have had content at our core. In fact the team behind Content Amp has over 12 years online content and marketing experience. It’s expertise that tells.

Content Amp is not a search engine optimisation, social or PR agency ‘in disguise’

We are not an agency, we are a service: we don’t work on retainers, but on services provided. This means that we work alongside, rather than in competition, to digital agencies. Yes, we understand search engine optimisation (SEO), social media and PR; in fact, we often do elements of all these functions for our clients. But we don’t think any of these are quite as important as the creation of great content for future success online. The digital landscape is changing: SEO needs content; social media needs content; PR and display increasingly need content too. That’s where we come in.

That enough for you? Want to know even more about what we do? Seriously, give us a call or email us. We’ll tell you all about what we do and more importantly what we can do for you.